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Discover the best of what’s new
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With a new event, brand and shop launching every other minute in Hong Kong, it can be hard to keep up with what’s happening around town. Enter The Sassy Edit, our roundup of everything new that’s worth knowing about. From the latest in fashion debuts to summer makeup must-haves for the perfect flirty look to new stores we can’t wait to queue at, this month is full of the insider beauty, lifestyle and fashion information you need to know about first!
Read More: Things To Do In Hong Kong This Month

Caudalie Upgrades Its Vinopure Collection
When looking to cleanse, purify and de-blemish skin, Hongkongers love a bit of Caudalie. Those of us prone to acne breakouts, excessive oil and clogged pores should get ready to ‘add to cart’ because the upgraded line is designed to battle all of this. It includes a Blemish Control Salicylic Serum, Moisturizing Mattifying Fluid, Salicylic Spot Solution, Purifying Gel Cleanser and Purifying Toner. Pick and choose what you need most or get the whole Anti-Blemish Oil Control Set for a step-by-step routine all mapped out for you.
Read More: Sassy’s Take – The Quiet Luxury Skincare Regimen You’re Neglecting

Diesel x Tinder: ‘For Successful Loving’
A new creative partnership with Tinder for Pride 2026 sees Diesel’s iconic ‘For Successful Living’ manifesto reimagined to ‘For Successful Loving’. With the aim of championing LGBTQIA+ freedom of expression, individuality and inclusivity, the project spans men’s, women’s and unisex ready-to-wear. Shop the 19-piece collection ranging ribbed jersey T-shirts, tanks, capsule pieces, dresses, denim, bras and briefs, plus stylish accessories like branded hats and keychains.
Read More: Best LGBTQ+ Bars & Clubs In Hong Kong – Where To Celebrate Pride Month

Don Swatch’s New ESSENTIALS This Summer
Popular watch brand Swatch is embracing the season with the trendiest hues of summer, so you can accessorise and look cute and sophisticated at the same time. The IRONY watches have sleek metal designs, but now come in peach jelly, thrift pink, teal and tranquil blue. Slip one on for the perfect combo of fashion, playfulness and timeless elegance.
Sassy Tip: While you’re browsing, check out the Swatch x Guggenheim Collection for truly unique and artistic (and surprisingly affordable) watches like the glowing Monet’s Palazzo Ducale, Degas’s Dancers and Pollock’s Alchemy.
Read More: Summer Beauty Trends 2026 – What’s Hot In Hong Kong Right Now

Seoul’s OSOI Comes To Hong Kong
Time to upgrade your bag game! Founded in Seoul back in 2016, OSOI has quietly built a global following for its stylish accessories with distinct silhouettes and masterful leatherwork – and if there’s one thing we know about Hongkongers, it’s that we’ll always welcome more Korean fashion brands to the ranks. The Hong Kong store is where you’ll find OSOI’s Spring Summer 2026 collection ‘Disobedient to Grey’ in fashionable colours: Icy Milk, Maple, Polish Wood and Icy Blue. We’re eyeing the unique Bucket Brocle, the Tote Brocle and the Boat Wide Mini.
Sassy Tip: Purchase a bag in-store on via the online store to get a complimentary OSOI card diffuser and a special-edition Ribbon Charm in Suede Butter or Marrone (while stocks last).
OSOI, 69 Percival Street, Causeway Bay, Hong Kong (opening on Friday, 5 June 2026)
Read More: How To Build A K-Beauty Skincare Routine For Hong Kong Weather

Get A Soft Pout With ROMI Beauty’s Lip Treat Cream Liner
The beloved Singapore-born makeup brand has just expanded its Lip Treat family to give you pillowy definition and that effortless, blurred-lip look. Debuting in three everyday shades – Le Snob (rose brown, a Sassy favourite!), IT Girl (pink beige) and Anti-Heroine (mauve taupe) – the Lip Treat Cream Liner is the ultimate low-maintenance alternative to drying lip pencils, with a creamy formula that glides on smoothly and can even be worn like a lipstick. They contain Hyaluronic Acid, Peptide Complex, Ceramide NP and Camellia Japonica Seed Oil – all culminating in a long-wear, smudge-proof liner that’ll keep you cute and comfy through those sweaty summer days ahead.
Read More: Team Sassy’s High-Maintenance Hacks To Stay Low-Maintenance

PAÑPURI Opens A Sensorial Boutique At IFC Mall
You’ll never hear us complaining about another amazingly scented store opening up in ifc – especially when it’s this lovely to walk into! The ever-popular Thai fragrance and holistic wellness brand has unveiled its latest sensorial boutique, and it truly is an inviting sanctuary of design and scent, resembling a cocoon that lets you forget you’re in the busiest part of Hong Kong. Take your time and stroll through to find your new signature fragrance, whether in the form of a perfume oil, lotion or solid perfume balm (our favourite to tackle Hong Kong humidity!).
PAÑPURI Sensorial Boutique, Shop 1091A, Level 1, ifc Mall, Central, Hong Kong
Read More: 5 Perfume Dupes From Asia You Need To Know About

Make Up For Ever’s HD Skin-Balancing & Perfecting Foundation Has Arrived
What a treat to find a new foundation that seems perfectly matched to combat Hong Kong’s unpredictable – and often inconvenient – weather. But that is exactly what’s in store with this game-changing new formula from Make Up For Ever. The HD Skin-Balancing & Perfecting Foundation hydrates dry areas while controlling oily zones, you won’t have to deal with oxidation, patchiness or that annoying ‘cakey’ look and it comes in four shade families and 17 tones (11 so far available in Sephora). All in all, you can dab it on and expect an easy base that stays flawless for hours!
Read More: Beat-The-Heat Beauty Tips & Products To Keep Cool In Hong Kong Humidity

Bandai Namco x CASETiFY Launch Tamagotchi Accessories Collection
We know that Hong Kong, and the world at large, is going through a nostalgic moment right now, and never has that been more apparent than in CASETiFY teaming up with Bandai Namco to breathe revived life into our favourite digital pets from the early 2000s. Remember the days at school when everyone was desperately trying to keep their tiny, handheld digital buddies alive? Recapture that fun – and constant panic – with this playful collaboration that spans Travel Tamagotchi luggage, a Tamagotchi Plush Earbuds Pouch, unique straps and charms, Tamagotchi Chase Cards and, most excitingly, a CASETiFY exclusive Tamagotchi Device. Check out the exhibition at ComicCon from Friday, 29 to Sunday, 31 May (Booth 3D-F17, Hall 3) to get up close and personal with the refreshed look.
Read More: 8 Lust-Worthy Luggage Picks For Your Next Getaway

Day-To-Night Sorted With First Aid Beauty’s New Facial Wipes
Like your skincare simplified? First Aid Beauty is making it as easy as pie with its one-swipe essential pads. Start with the Bright + Glow Facial Radiance Pads to help brighten, smooth and prep your skin. It combines Glycolic and Lactic acids to gently exfoliate your face and neck, and can be used daily even on sensitive skin, acting as the perfect base for your makeup routine. Then, at night, use the Ultra Repair Hydrating Pillows Pads to soothe your skin and boost moisture absorption with the help of Colloidal Oatmeal, Squalane and Ceramides – ideal for dry skin and spot treatment.
Read More: Makeup Artists In Hong Kong For Every Occasion

New Kombucha Multi-Defense Sheer UV From Fresh
Just in time for beach days now that the temperature’s rising, Fresh has come out with a new sunscreen that boasts SPF 50 PA+ and an invisible finish – no irritating white cast here! The Kombucha Multi-Defense Sheer UV doesn’t just defend against UVA and UVB, it also works to repair and boost luminosity all in one go. It’s designed to layer effortlessly, so feel free to use it as a primer and build your makeup on top of it with the comfort of knowing you’re as protected as can be from the sun’s harsh rays and the city’s pollutants.
Read More: Beat The Hong Kong Heat – Health & Wellness Tips To Stay Cool All Summer
Main image artwork by Sassy Media Group using images courtesy of Caudalie, CASETiFY, Fresh, OSOI, Swatch and First Aid Beauty. All other images courtesy of respective brands.




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